General Brand Analytics, Brand Health Status and Performance Analytics
General Brand Analytics
A centralized view of your active assets, locations, access points and campaigns.
Active Location.- The total number of active locations in the brand platform.
Access Points.- The Total Number of active access points in the brand platform.
Active Campaign.- The total number of active campaigns in the. brand platform.
Brand Health Status
Real time status of your brand and its captive portal configuration steps. Track how well your brand is set up for the best guest experience.
Active subscription.- Here you can see the status of your subscription by the check mark at left side of the title.
Added Privacy Notice.- The Privacy Notice is mandatory under certain laws, be sure to include your company or the person responsible for the data captured through Aiwifi to protect yourself and your users. Once the Privacy Notice is added the check mark icon will be active at left side of the title.
Configured Locations: The location is where your business is located. Once you configure your location details (the locations name , external Id, locations address, the maximum location capacity and the locations language a check mark will be shown at left side of the title.
Configured Access Points.- Add the details of your Access points like the location, the name to identify it, select the brand and the Mac Address. Once you do it, a check mark icon will be shown at the left side of the title.
Configured Campaigns.- Here you can see if you have alredy configurated an created campiagns on your captive portal.
Performance Analytics
Detailed insights based on guest interaction in the captive portal, monitor connections and visit rates as well as guest and campaign activity, over specific time periods.
Now you can filter analytics obtained by locations, tags and periods of campaigns.
Below you will find the features definitions and examples.
Location: Press the button on the right side to deploy the locations, choose the locations you want to fillter.
Tags: If you have tags created already on your platform, press the button at the right side to deploy the tags, choose the campaign tag you want to see the insights obtained.
Period: Press the button at right side to deploy the periods: Past week, This month, Last month, Last seven days, Last 14, Last 30 days, Last 90 days, Custom.
Start Date: Press the right button to deploy the calendar, then choose the start date.
End Date: Press the right button to deploy the calendar, then choose the end date.
Once you selected the location, brands and time period, press the button “Search”.
Total Guests.- Unique users who connected to de WiFi via captive portal.
Total Connections.- User who accessed the captive portal and successfully connected to the Wi-Fi Network.
Total Visits.- Users who saw the captive portal campaign but did not connect to the Wi-Fi Network.
Total Devices.- Unique physical hardware used by the guests in the captive portal.
Guests in the last 30 days.- The graphic shows the new and returning guests in the last 30 days.
Top Campaigns in the last 30 days.- The graphic shows the top campaigns that received more connections.
